StubHub and Viagogo among 8 firms probed by UK antitrust watchdog

Investing.com -- The UK’s Competition and Markets Authority (CMA) has launched investigations into eight businesses, including online ticket vendors StubHub and Viagogo, as part of its first enforcement actions under new rules designed to protect online shoppers.

The antitrust watchdog announced on Tuesday that it has begun multiple probes targeting online sales tactics such as drip pricing and pressure selling. In addition to the formal investigations, the CMA has sent advisory letters to 100 businesses.

"This is just the start of our work," CMA Chief Executive Sarah Cardell said in a statement. "Any businesses who break consumer law should be in no doubt we will stamp out illegal conduct and protect the interests of consumers and fair-dealing businesses."

The investigations mark the first cases brought under tougher consumer protection regulations recently implemented in the UK.

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